1. Business Partnering & Strategic Support

• Partner with commercial teams to align financial planning with brand strategy, product launches, and market dynamics.


• Act as the finance representative in brand planning, demand forecasting, and go-to-market initiatives.


• Drive sales and profitability analysis to guide pricing strategies, discount structures, and channel margins.

2. Financial Planning & Analysis (FP&A)

• Lead the budgeting and forecasting process for revenue, trade spend, and marketing spend.


• Conduct monthly and quarterly variance analysis and deliver insight into performance drivers.


• Provide ROI analysis on promotional campaigns, trade activities, and new product development (NPD).

3. Performance Monitoring & Reporting

• Track KPIs such as sales volume, gross-to-net, contribution margin, SKU profitability, and customer-level profitability.


• Monitor primary vs secondary sales trends, inventory levels, and wholesaler returns.


• Prepare dashboards and business review decks for regional/global reporting.

4. Pricing & Revenue Management

• Support pricing committees with market intelligence, competitive benchmarking, and margin simulations.


• Monitor the impact of DRAP pricing policies, government tenders, and managed care contracts on revenue.

5. Cross-functional Collaboration

• Work with supply chain and demand planning to ensure forecast accuracy and product availability.


• Coordinate with regulatory and medical affairs for impact analysis of product changes or regulatory shifts.


• Liaise with IT and analytics teams for data integration, SAP reporting, and automation of reports.

Qualifications & Experience:

• ACCA, CMA, or MBA (Finance/Strategy).


• 6+ years of experience in commercial finance roles, preferably in pharmaceutical, FMCG, or life sciences industries.


• Strong understanding of pharma commercial models (trade, institutional, export, retail).


• Experience with ERP systems (SAP preferred) and BI tools (Power BI, Tableau).

Skills & Competencies:

• Business acumen with a commercial mindset.


• Excellent analytical, problem-solving, and financial modelling skills.


• Ability to communicate clearly with both finance and non-finance stakeholders.


• Stakeholder management and influencing skills at senior levels.


• Detail-oriented but with a focus on the bigger picture.

Preferred Knowledge:

• Understanding of DRAP regulations and pharma pricing frameworks in Pakistan or MENA.


• Exposure to market access strategies and healthcare reimbursement models.


• Awareness of sales channel structures, distributor management, and trade terms.