Digital Content Writer  
Cooperative Computing   More jobs from this company

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Job Title:   Digital Content Writer
Category:   Writer
Total Positions:   1
Job Location:   Karachi
Gender:   No Preference
Minimum Education:   Bachelors
Career Level:   Experienced Professional
Minimum Experience:   2 Years
Apply By:   Nov 18, 2021
     
     
 
Job Description:

We are looking for a highly motivated Digital Content Writer to join our marketing team.

JOB RESPONSIBILITIES

Leadership

  • Orchestrate content planning, creation, and delivery processes across product and marketing channels in English.
  • Ensure that all content created maintains brand standards and content style guides, as well as the overall expression of the brand’s identity.

Strategy and Analytics

  • Develop and roll out an integrated and data-driven content marketing strategy encompassing all channels - website, blog, social, video, emailers/ newsletters.
  • Manage metrics aligned with the overall business objectives.
  • Enable structured content creation by understanding the brand, the audience, SEO requirements, and market-specific insights for the USA, Australia and Middle East.
  • Actively measure, manage, optimize and communicate the performance of the content.
  • Strong analytical skills across all content touchpoints with an ROI focus.

Research

  • Research the approach and competitor environment using surveys, keyword research, market studies, and analytics insights to create the content strategy and calendar.

Channels

  • Lead and inspire the development of content along with other production inclusive of videos, infographics, blogs, social media channels, emailers/newsletters that are personalized or focused on key target audiences.
  • Manage all social media channels for content as well as community management.

Collaboration

  • Collaborate with stakeholders in marketing, product, sales, design, and tech.

Required Skills

  • At least 2 years of content marketing experience required
  • Must have an understanding of SEO and brand marketing
  • Must have experience in developing an editorial calendar
  • A dual-minded approach: You’re highly creative and an excellent writer but can also be process-driven, think scale, and rely on data to make decisions.
  • Exposure to social media account management preferred

Company Information
 
Company Name:  Cooperative Computing
Company Description:
Cooperative Computing is a business-focused Digital Transformation company that helps organizations create demonstrable business value through the use of technology. We help Enterprises across the globe to develop and execute technology strategies that drastically reduce operating costs or drive critical competitive advantage, Cooperative Computing ensures your business can obtain the desired ROI or has a valid exit strategy that can be executed with little or no risk.

With a systematic approach and a well-vetted partner network, Cooperative Computing can tackle the most complicated and sophisticated business issues that require technical experience and depth that is rare in today’s chaotic technology marketplace.

In today’s financially demanding marketplace, no services business executive (whether internal or external services) can be limited by not having a clear vision of services provided, costs for these services transparently mapped out, and a strategy to continuously improve these costs or increase the value of the service.

Join us and let the journey to value creation begin!

Copyright 2021, Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST). All Rights Reserved