Position Summary:

• We are looking for a self-motivated and goal-oriented Digital Marketer who is well-versed with the latest Digital Marketing trends and has a knack for Social media and Content creation.

Major Responsibilities:

•  Management of social media channels including Facebook, Twitter, Instagram, YouTube, LinkedIn, and other relevant online platforms;
• Creation of engaging content for social media platforms which promotes audience interaction and increases visitors on the website;
• Managing content strategy and marketing campaigns to create maximum conversions;
•  Writing high quality, creative and optimized content in both British and American English including blogs, news and events reports, press releases and product descriptions;
• Proofreading social media and web content according to British and American English grammatical rules;
• Coordinating and collaborating with multiple departments within the company;
• Handling international customers’ queries on social media platforms and optimizing the customer experience;
• Addressing customers’ issues and solving them to reflect the high standards of customer services;
• Working on the SEO of websites and overseeing the performance indicators such as reducing the website’s bounce rate, increasing dwell time with enhanced conversions;
• Presenting latest and updated digital marketing trends and ensuring that the brand is at the forefront of industry developments;
• Creating unique and innovative digital marketing campaigns.

Skill Set Required:

• A profound understanding of all major social media platforms;
• High level of expertise in content writing for both British and American English;
• Strong Written and Verbal Communication Skills;
•  Creative and Analytical thinking capabilities;
•  Willingness to perform diverse tasks;
•  Ability to perform duties with adequate supervision;
• Strong attention to detail;
• Technological skills;
• Fundamental knowledge and understanding of SEO/PPC and Google Analytics;
• Basic knowledge of graphics design and formal visuals;
• Excellent teamwork capabilities to complete the tasks under the given deadlines.

Qualifications:

• A degree in Marketing, Business Studies or relevant fields.
•  Experience in managing social media platforms.
• Knowledge of MS Office and relevant online software.
• Understanding of Photoshop, Canva and related photo editing tools.
• Information about the mechanism of websites.